The Role of Legal Regulation in the Formation of the Socio-Psychological Profile of Consumers under Sanctions
https://doi.org/10.26794/1999-849X-2024-17-2-166-174
Abstract
The subject of the study is the formation of a socio-psychological profile of consumers. The purpose of the work is to establish the role of legal regulation in creating a socio–psychological profile of consumers under sanctions. The research uses methods of modeling, comparison, formal logic, extrapolation, which allowed for a thorough analysis of scientific and legal sources of literature, to identify the features of forming a consumer profile under sanctions. The article examines the essence of the concept of ”socio-psychological personality profile“, identifies the factors that have the strongest influence on consumer behavior. It is determined that in Russian science, the issues of forming a socio-psychological profile of a consumer’s personality are not given due attention. The main parameters necessary for the formation of a socio-psychological profile of consumers are given. The difference in the understanding of the terms ”socio-psychological profile“ and ”socio-psychological portrait“ is substantiated. The process of forming a socio- psychological profile of consumers’ personality is considered in detail. It has been established that the greatest role in determining consumer behavior is played by such factors as quality, cost, availability of goods/services, financial capabilities of consumers themselves, their expectations and preferences. The measures taken by the state to support consumers and businesses in the face of sanctions are analyzed, and the foreign experience of countering sanctions is considered.
Based on the results of the study, it was concluded that it is necessary to ensure security in the formation of a sociopsychological profile of consumers, including respect for the confidentiality of personal data in the formation of a sociopsychological profile of Russian consumers.
About the Author
E. G. Bagreeva
Financial University
Russian Federation
Russian Federation
Elena G. Bagreeva — Doctor of Law, Professor, Department of International and Public Law, Faculty of Law
Moscow
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Review
For citations:
Bagreeva E.G. The Role of Legal Regulation in the Formation of the Socio-Psychological Profile of Consumers under Sanctions. Economics, taxes & law. 2024;17(2):166-174. (In Russ.) https://doi.org/10.26794/1999-849X-2024-17-2-166-174
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